How we help you increase revenue and profit
We help you clone what your best people do. They’ll be doing some things differently. We identify what they do, then help you embed the routines needed to make those habits the standard in your sales teams.
Across your sites, you’ll probably have a handful of top performers and low performers. But most team members sit somewhere in the middle. You can’t turn everyone into a star performer. But you can lift average sales performance closer to the level your better performers already achieve. We call this ‘moving the middle’.
The Revenue Accelerator
Here’s the practical 4-step approach we help clients use to increase revenue and profit.
Click a step below to see more details.
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We use your own performance data to set a realistic revenue goal based on what your better performers already achieve.
Key activities:
Analysing current performance data and agreeing the revenue goal.
Identifying the measures that drive revenue, how they’ll be tracked, and the goal for each.
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We identify what your top performers do differently.
Good selling is good service. In customer-facing teams, winning behaviours often include better ways to identify what customers need, recommend what will help, and make it easy for them to act.
Key activities:
Using performance data to identify top performers, and team members delivering average sales results.
Comparing what the two groups do differently.
Documenting the winning behaviours.
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We help your managers put the right routines in place, so the winning behaviours become business-as-usual across every site.
Rather than trying to lift performance by putting more pressure on team members, these routines focus managers on reinforcing their use of the winning behaviours, and only giving correction when needed. As a result, team members receive more recognition for doing the things that drive results, helping lift their motivation and engagement alongside sales performance.
Key activities:
Identifying the management routines required to embed the winning behaviours.
Helping first-line managers put those routines into practice.
Defining how second-line managers will keep implementation on track, so first-line mangers reinforce the winning behaviours day to day.
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We work with you until the new management routines are business-as-usual, the winning behaviours are the team standard, and you’ve achieved your revenue goal.
Key activity:
Keeping implementation on track.
Our support continues until:
The new management routines are embedded as business-as-usual.
The winning behaviours become the team standard.
The revenue goal is achieved.
You’ll typically start to see improvements from month 3. In most cases, momentum builds through months 4 to 7 as the winning behaviours become embedded across the broader team.
After the programme, we offer optional ongoing support to help you sustain the gains.
Our Revenue Promise
We’ll use your performance data to agree sales goals upfront for each part of your business. You’ll achieve that goal within 7 months — or we’ll keep working with you at no extra cost until you do.
However, if you're not happy with the progress you're making in 3 months, we'll give your money back.
In transparency, given the size of the sales gains they’ve achieved, no client has ever taken us up on either option
Ready to talk?
We work online with clients anywhere. To stay closely involved in implementation, we work with no more than 12 clients at a time.
Book a call to see how much additional revenue you could realistically capture, by lifting average sales performance closer to the level your better performers already achieve.